Are you trying to create a new event, breathe new life into an old one, or go in a new direction completely? This is where an outside perspective is often helpful.
It starts with creativity, defining the objectives, and developing a plan. It takes identifying resources and assets, casting the vision, and laying out the steps that must be taken to be successful.
My experience in creating strategic plans for large and small organizations, defining innovative new approaches, and reviving proven events to new heights can be applied to your needs and circumstances.